BrightEdge

What do you like best about the product?

The free form tools like Instant and DCX

What do you dislike about the product?

Data connections seem to break and the GEO tracking needs to continue to be refined

What problems is the product solving and how is that benefiting you?

Helps with consumer research, tracking performance and issues and streamlines monthly reporting

What do you like best about the product?

The content recommendations and snapshot of competitor landscape.

What do you dislike about the product?

Daily email on 5 worst/best keywords - doesn't change much on a regular basis.

What problems is the product solving and how is that benefiting you?

The data has helped inform my content strategy, although I know I've only scraped the surface of capabilities.

What do you like best about the product?

The most helpful is understanding how customers discover our brand within AI search and traditional search.

What do you dislike about the product?

There is nothing I dislike about the platform. Because of the depth of data available, there is a learning curve to fully understand and use all of its capabilities. Overall, BrightEdge has been a helpful tool for our team and has provided valuable insights

What problems is the product solving and how is that benefiting you?

AI search questions and content ideation to help us appear better in searches.

What do you like best about the product?

BrightEdge stays ahead of the curve when it comes to monitoring SEO, AEO, and GEO, and it also provides timely training for customers like me.

What do you dislike about the product?

At times, BrightEdge can seem overwhelming because of the ever changing functionality.

What problems is the product solving and how is that benefiting you?

SEO and AI visibility help to figure out if our digital investments are impactful.

What do you like best about the product?

Sydnee Crow! She has been a key factor in helping educate and guide us as we work to optimize our firms site.

What do you dislike about the product?

There is nothing i dislike. It’s a lot in one powerful tool. While it’s easy to navigate i just haven’t had the time to play with it and use all of the amazing features yet.

What problems is the product solving and how is that benefiting you?

Ai and how it works in conjunction to Seo

What do you like best about the product?

The fact that all of the features were thought out to be used on each step of the SEO framework, making it easy to connect it all into a seamless workflow

What do you dislike about the product?

The initial certification course could provide more tips and tricks rather than just explaining features

What problems is the product solving and how is that benefiting you?

AI brand presence mapping, measuring our SEO performance, coming up with actionable plans

What do you like best about the product?

BrightEdge provides a complete view of how our website is doing on traditional SEO as well as on newer issues concerning AI search.

What do you dislike about the product?

Some of the analysis is largely dependent on the keywords or prompts we set, and is not backwards fillable with historical data without aid from technical assistance.

What problems is the product solving and how is that benefiting you?

BE equips my team to establish ourselves as the experts on a hotly debated and discussed topic.

What do you like best about the product?

They are up there with the best at not only providing the tools to measure and find insights that competitors aren’t, but they also do a great job of changing with the times and learning from current trends to stay on top.

What do you dislike about the product?

I wish there were more dashboard capabilities. They have a solid foundation of dashboards that you can create, but I do feel like there could be more.

What problems is the product solving and how is that benefiting you?

Measuring citations and mentions and tracking visibility in LLMs. It’s benefiting me by allowing me to communicate where my client stands in the world of AI search.

What do you like best about the product?

I like the comparisons of domains because it helps me see gaps and opportunities. I also the prompt generator because I can guide my content through the fanout pieces as well.

What do you dislike about the product?

That I can't separate the citations coming from YouTube. I can't group them to filter the company's channels

What problems is the product solving and how is that benefiting you?

It's helping us to see our AI visibility and page visitors. It's highly beneficial because we can focus on being impactful in the areas we are not visible and monitor the areas where we are ahead. This helps to create a strategy in an efficient way

What do you like best about the product?

Diverse tool portfolio and simplicity of program management.

What do you dislike about the product?

The tool can be incredibly slow and waiting for monthly updates can often set the team back from established reporting cadences.

What problems is the product solving and how is that benefiting you?

Reporting automation and reliable access to data. Helps us keep things consistent over any stretch of time and speeds up processes when possible.