Sold by: TracBrand
TracBrand is brand protection software for teams who have to remove
infringement, not just monitor it. It sweeps marketplaces, six social networks,
video, app stores and the open web for counterfeits, impersonation, logo misuse,
piracy, gray-market selling and lookalike domains, judging every candidate
against your own logo and registered marks with a multimodal vision model. What
reaches your queue is a case with evidence attached, and a platform-correct
takedown notice drafted for approval, then chased until the platform responds.
TracBrand is built by 1stRound AI in Coimbatore, India.
Overview
1stRound AI builds brand protection software for teams who have to remove infringement, not just monitor it. Our platform, TracBrand, sweeps online marketplaces, six social networks, video, app stores and the open web for counterfeits, impersonation, logo misuse, piracy, gray-market selling and lookalike domains, then judges every candidate against the customer's own logo and registered marks using a multimodal vision model before a person ever sees it.
What reaches the review queue is a case with its evidence already attached: a confidence score, an infringement class, a risk level and a written rationale, captured at the moment of detection rather than reconstructed later. Confirmed cases produce a takedown notice in the format the receiving platform expects, citing the customer's own trademark filings. Nothing is sent until a person with the right role approves it, and unanswered notices are chased automatically until the platform responds.
TracBrand is organisation-scoped and role-based, with a complete audit trail across authentication, brand changes, case decisions and takedown approvals. 1stRound AI is headquartered in Coimbatore, India.
Highlights
- Brand protection across ten surfaces, swept unattended - online marketplaces, six social networks (Instagram, Facebook, TikTok, X, LinkedIn, YouTube), the Apple App Store, Google Play and the open web. Six external exposure feeds run alongside them, including certificate transparency and live phishing data, which surface lookalike domains at the moment a certificate is issued, often days before a phishing page goes live. Sweep cadence is set per brand, from every five minutes to weekly.
- Every candidate is judged before it reaches a person. A multimodal vision model compares each listing, profile, app icon or website against your own logo and registered marks, returning a 0 to 100 confidence score, one of six infringement classes - counterfeit, impersonation, logo misuse, piracy, gray market or domain squat - a risk level and a written rationale. Anything below your threshold is filed as cleared and never reviewed twice, so the queue you work is decisions, not alerts.
- Takedown notices are drafted in the format each platform expects, for Amazon, eBay, Instagram, Facebook, LinkedIn and YouTube, citing the trademark evidence read out of the filings you upload. Nothing is sent until a user with the right role approves it, and unanswered notices are chased automatically on a fixed cadence. Organisation-scoped tenancy, five role types and a complete audit trail across every case decision and notice approval.
Details
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Features and programs
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Pro - Single brand, weekly sweeps | Brand protection for a single brand, swept weekly, with all three monitoring pillars enabled, social media, app stores and domains plus sub-brands and product lines. Adds seller cluster analysis, which links findings sharing sellers, domains, handles or infrastructure so you enforce against an operation rather than one listing at a time. Includes AI verification against your registered marks, six-class infringement scoring, the IP document vault, takedown drafting with automated follow-up, five user roles and the complete audit trail. Assisted onboarding and priority email support. No per-notice charges. | $18,000.00 |
Enterprise - up to 5 brands, twice-weekly sweeps | Brand protection for up to five brands, swept twice a week, with all three monitoring pillars tuned per brand. Includes everything in Pro, plus per-brand tuning of detection surfaces, keywords, allowlists and confidence thresholds across the portfolio. Organisation-scoped tenancy, five role types and a complete audit trail across authentication, brand changes, case decisions, escalations and notice approvals. Dedicated onboarding and a named support contact. No per-notice, per-takedown or analyst-hour charges. | $68,000.00 |
Dimensions summary
You buy TracBrand as a contract priced per portfolio, not per takedown or analyst hour. The two options scale by brand count and sweep frequency. Pro protects a single brand with weekly sweeps. Enterprise protects up to five brands with twice-weekly sweeps and adds per-brand tuning of detection surfaces, keywords, allowlists and confidence thresholds. Enterprise includes everything in Pro plus organisation-scoped tenancy and a named support contact, where Pro offers assisted onboarding and priority email support. Both enable all three monitoring pillars, and neither charges per notice or takedown.
Top-of-mind questions for buyers
Each registered brand carries its own assets, name lists, document vault, schedule and case queue. Sub-brands and product lines count towards your portfolio total. So a parent brand with several product lines uses more of your brand allowance than a single standalone brand would.
Adding a brand widens detection immediately, with no re-implementation or new onboarding project. Commercially it is a straightforward adjustment to your portfolio count at the next billing period. Note the Enterprise option covers up to five brands, so added brands must stay within that count.
No. The platform does not meter notices, so there is no per-notice or per-removal charge and no surge pricing during peak season. Drafting, sending and follow-up are part of the platform. There are also no analyst-hour charges, since you operate the software yourself rather than buying managed service time.
tracbrand.com
Helpful?
Vendor refund policy
Subscription fees are paid in advance and are non-refundable for the period paid, in line with our terms of service at https://tracbrand.com/legal/terms . We do not offer pro-rated refunds for unused time, downgrades or early cancellation. If you were charged in error or purchased the wrong contract, email support@tracbrand.com within 30 days of the charge and we will review it; approved refunds are processed through AWS Marketplace. We recommend a live sweep on your own brand before buying.
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Support
Vendor support
- Product and account support: support@tracbrand.com
- Pricing and scoping: sales@tracbrand.com
- Security reports and questionnaires: security@tracbrand.com
Phone
- +91 98653 32622 (India)
- +1 866 779 7671 (US toll-free)
- Monday to Friday, business hours IST
Web
- Support request form: https://tracbrand.com/contact/enquiry
What to expect Support is provided directly by 1stRound AI, the company behind TracBrand, and every enquiry is answered within one business day. Email support is included with all plans, Pro adds priority email, and Enterprise adds a named contact. Onboarding help - registering brands, uploading logos and trademark filings, and setting monitoring scope and cadence - is included with your subscription. Guided onboarding is self-serve on Starter, assisted on Pro and dedicated on Enterprise.
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
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